Why We Started
When our co-founder RK Reddy was living abroad he noticed something simple but powerful.
People treated supplements the way they treat groceries — clean labels, clear doses, no confusion. It was just part of
their daily routine.
When he came back to India, he realized most people were still unaware of how important supplements are, especially with our fast lifestyles and nutrient-poor diets.
Most options available here felt like one of three things:
- Questionable quality with no transparency
- Overpriced imported brands
- Labels that told you almost nothing useful
That’s when RK Reddy joined hands with his brothers Srinivasa Reddy and Ravi Krishna Reddy to build OYB. Together, they set out to create supplements that are clean, honest, and rooted in both modern science and Ayurvedic wisdom – all formulated right here in India.
- Not complicated.
- Not overhyped.
- Just honest, everyday nutrition done right.
What We Actually Do
At OYB, we make supplements you can take daily without overthinking.
- Clean ingredients
- Proper, meaningful doses
- Clear labels that explain what’s inside and why it matters
- No exaggerated claims
- No hidden blends masking weak formulations
Our products are designed for how Indians actually eat, live, work, and move — not textbook lifestyles.
If it’s not something we would personally
take every day, it doesn’t make it into a bottle.
Our Mission
To make good, transparent, reliable
nutrition accessible to every Indian household. Simple as that.
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Our Philosophy
Clean, Effective, Transparent
Modern life moves fast. Our diets don’t always keep up. Supplements shouldn’t add more confusion — they should simply support everyday health.
We believe:
- Nutrition should be simple, not
intimidating - Labels should educate, not confuse
Quality should never be hidden behind marketing words - Long-term consistency matters more
than shortcuts
We blend modern nutritional science with time-tested ingredients — always focusing on safety, clarity, and daily usability.
What Guides Us
CleanOnly what your body needs. No unnecessary fillers or misleading blends.
TransparentEvery ingredient and dose is clearly listed — nothing hidden.
EffectiveFormulated for real-life usage, not just label appeal.
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